Chris provides real life in-club interactions with people, their goals, and aspirations, along with an old and new school approach to address them. The book is loaded with health club tribal knowledge you'll only find in a book like this. All the different techniques Chris uses are not for everyone, but many can work for you!

A sales training manual packed with illuminating real-life stories, Save My Gym will teach you all you need to know to run a successful fitness business. Written by a 25+ year veteran of the Golden Age of Fitness, it offers best industry practices to help you change lives and run your facility like a professional.
In Save My Gym, Chris Poland will teach you all you need to completely turn around even a failing fitness location, as well as painstakingly go over site se- lection basics and what to look for to start your location off on its best footing. You will also be taught fitness-specific sales tactics, killer sales management strategies, and outside-the-box marketing and pricing tactics, for both traditional and social media.

Many of the strategies and techniques Chris discusses in the book, he taught us to use at the LA Boxing Franchises so effectively. My managers were proud to come to work every day and sell our product.